Over 60% of leases are attributed to apartment community websites. The appeal and engagement of your website is equally if not more important than your physical curb appeal. When compared to typical property websites, we see that sites with modern features double the number of qualified leads that a property attracts. And with turnover expected to increase at least 20% in 2021, your success will depend on being able to generate more qualified leads.
Since rental season is upon us, we’ve asked Sebastian Mourra and Elizabeth Colina, ResMan Marketing leaders and co-founders of Razz Interactive (acquired by ResMan in 2019) to share their recommendations for what you can do right now to turn your website into a quality lead generating machine.
In this webinar, we discuss: